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4 Şubat 2017 Cumartesi

Can tech make banking better for those with mental health issues?

A recent report from the Money and Mental Health Policy Institute has revealed what many people with mental health problems already knew – mental illess can have a significant, and often terrifying, impact on your finances.


Anxious? Good luck tackling the bank statements piling up, unopened. Having a manic episode? Time to spend thousands of pounds on things you’ll never use! Depressed? … What was my pin again?


Banks, the report argued, are simply not doing enough to protect people in this position. Many of the options available to other vulnerable people are simply not offered to those with mental health issues. People with visual or hearing impairments, for example, have a wider range of communication options – these could also benefit those with anxiety. Adults with conditions like Down’s syndrome are sometimes offered “third party mandate” accounts, and even corporate or high net worth accounts have options to set spending limits or delegate permissions to named individuals – functionalities that could be advantageous to many others.


The British Bankers’ Association has agreed that the financial industry should “raise its standards” with regards to mental health. But until then, what can people do to protect themselves financially?


Zander Brade, designer at banking start-up Monzo, thinks tech might be the answer.


In a blog posted last week, Brade detailed how his team has been working on making Monzo a “powerful and helpful financial service for people suffering from mental health problems”. And to do so, they’ve made a seemingly counterintuitive move: increasing friction in their app.


Brade describes the decision as “tough for a product person”, but hopes that providing “safety barriers” will protect vulnerable users and prevent them from experiencing serious distress around spending and debt.


“It makes sense that every tech product aims to be as fluid in its user experience as possible – minimising friction tends to help maximise profits,” he told me. But he explained: “In Monzo’s case, because money and the shape of one’s bank account is so closely attached to each customer’s state of mind, adding in layers of functionality to help protect them from potential spending crises will hopefully be anything but counterproductive.”


Polly Mackenzie, director of the Money and Mental Health Policy Institute, agrees that preventing people getting into financial difficulties could be key. “Over the past 10 years or so, the processes for helping people with mental health problems who are in serious debt have improved,” she told me. “What’s missing is work to try and help people with mental health problems from getting into financial difficulty in the first place: making sure people get the support they need with day to day financial management, that they don’t take on debts they can’t afford, and can get help from friends and family to stay on top of things.”



A Monzo beta card in wallet


Monzo is currently working on a series of workshops with groups of people suffering from a range of different mental health conditions. Photograph: Alex Hern for the Guardian

Mackenzie also highlights the benefit of “more friction” options – she mentions Monzo’s plans alongside work by fintech company Squirrel, who “make you wait a day before you can access your savings”.


“We desperately need tools like this to come into the market right now, because the overwhelming trend is towards less friction in transactions,” she said. She points towards plans by Facebook Messenger to allow in-app purchases and Amazon’s ‘instant credit’ on large purchases.


“There’s growing evidence that people think about contactless transactions less that they would if paying in cash or with their pin,” she says. “Unless we see banks and fintech companies develop ‘more friction’ options to go alongside this trend, we risk entering a slippery world where we all make a lot more financial mistakes, particularly if we have mental health problems.” Additional friction here can also be beneficial for those who aren’t experiencing poor mental health, who simply want to manage their budgets or better grasp what they’re spending.


Monzo is currently working on a series of workshops with groups of people suffering from a range of different mental health conditions so its development teams can “understand what they would need and like to see to make the product as useful and reassuring for them as can be”.


One example Brade uses is overspending in people with bipolar disorder, which often occurs late at night during a manic episode. Implementing “a method of double checking with the user the next day” could provide a safety net for people regretting their purchases in the morning. He also highlights “instant notifications on your spending, a real time view of your balance and transactions and in-app budgeting” as potentially supportive features.


He also hopes that opt-in features can be designed for “more specific use cases for particular conditions”.


“For the example of bipolar sufferers who have trouble with spending in manic episodes, the goal is to add a layer of confirmation and protection. It’s a powerful feature but a more unique functionality. That might not be required by every single user, and it would make more sense to be an option.”


Both Mackenzie and Brade are optimistic about the potential that technological solutions could have on people suffering from mental health problems.


“Designing Monzo with our most vulnerable customers at the forefront of our minds is a crucial part of the product development process,” Brade said. “Just by the very virtue of our world becoming more and more digital – I think that tech will become more crucial in providing solutions for vulnerable customers.”


Mackenzie is slightly more cautious. “It will never be the only answer,” she says. “But so long as we don’t deceive ourselves into thinking that it’s the answer to every problem, technology offers huge opportunities to transform our mental health and financial wellbeing.”



Can tech make banking better for those with mental health issues?

4 Mart 2014 Salı

Jeremy Hunt: NHS requirements to understand from on the web banking

The Health Secretary said the NHS needed to learn from other sectors, such as retail, with one in five Christmas presents now bought online, and 500 per cent increase in the number of people who bought Christmas presents on tablets last year.


“If you look at banking, half of people do their banking online, that rises to three quarters of under 35s,” Mr Hunt said. “The retail banks have actually cut a third of their costs by persuading us to do all the work that they used to do.”


He said a revolution in the budget air industry had been possible because of technology, with 70 per cent of ticket sales now made online.


“You look at those changes and you think of what is possible in our NHS, and I think we are on the cusp of one of the most exciting changes in delivery of health care that will ever happen in our lifetimes,” Mr Hunt said.


“The biggest myth that technology can help us to bust is this idea that because of financial pressure, because of the ageing population, because of the huge challenges we face we inevitably have to accept that our care will become less personal and less high quality than we have been used to.


“Technology will help us do exactly the opposite, it will help make care more personal, more tailored, more in tune with our demands as an increasingly affluent and demanding population,” he said.


Speaking at the Health and Care Innovation Expo, the Health Secretary said technology would mean increasing use of apps to help those with long-term conditions manage their care, with more use of online booking of appointments, as well as medical consultations online.


At the same conference, NHS leaders suggested that patients do not trust the Government over the future of medical records because they have been lied to about NHS plans in the past.


Plans to extract patient data from GP files have been put on hold for six months amid concerns about confidentiality and criticism of the way the national data-sharing scheme has been communicated.


Roy Lilley, a former NHS trust chairman, said that better use of data was vital to improve the quality of care.


But he said politicians had made it more difficult for the public believe their commitments about the future use of the records, because previous ministers’ pledges – such as a promise to have no top-down reorganisation of the NHS – had been broken.


He said the real problem for many critics of the scheme was “we don’t trust the government.”


Mr Lilley, who runs a website for healthcare managers, said: “They lied to us about the Health and Social Care Act. They could be lying to us about the use of our data. It’s been a balls up. It’s a balls up of the politicians’ making. We can learn. There is much to criticise, but criticise the politicians – and not the NHS.”



Jeremy Hunt: NHS requirements to understand from on the web banking

30 Ocak 2014 Perşembe

Younger Women React to Tyra Banking institutions Fighting "Fat Talk" for Specific K

Special K has been saying ‘shhh!’ to body fat talk in a spot aimed at body-aware young females – and these younger girls now indicate that they are a lot more most likely to contemplate getting Special K the up coming time they get cereal.


In accordance to the Special K ad launched in early December, 93% of females ‘fat talk’, or have negative entire body picture ideas about themselves. The cereal brand teamed up with model Tyra Banking institutions to advertise the campaign, who tweeted to supporters in mid-December: “#FightFatTalk w/me &amp @SpecialKUS by posting UR SHHHH selfie!”


The industrial shows girls strolling into a outfits store, and they begin to notice messages on the clothing labels and close to the store with negative physique image quotes. Then some of the ladies begin to notice that they think the comments about themselves, even if they wouldn’t say it about somebody else.


4th Annual WIE Symposium - Day 2

Tyra Banks is fronting the campaign



Considering that the ad was launched on December 2, YouGov BrandIndex’s Purchase Consideration score amid 18-34 year-outdated women for Particular K – which asks this demographic if they would take into account the brand up coming time they are getting a cereal – has lifted above an index of cereal brand competitors.  The most recent scores, out of a assortment of %-100%, place Specific K at forty% versus an regular of 31% for its cereal brand rivals – a 9% differential. At the beginning of December, these scores have been 31% and 27% respectively. The campaign has continued via 2014, and from January one Particular K saw its most significant perception lift above the sector.


“Fat Talk is contagious – and it’s weighing girls down,” the company explained. “Whether sparked by an unflattering photo or buying for jeans, these unfavorable feedback females make about their very own bodies and others are a destructive and considerable barrier to weight-management achievement.”


Speaking about the campaign, Tyra Banks mentioned she understands very first hand the impact of entire body image on self-esteem. “As a function model, I try to keep a constructive mindset and healthful technique to managing my weight, she stated. “That’s why I’m fired up to partner with Special K to help empower ladies to not only truly feel confident about their bodies, but also to remove these adverse thoughts and demonstrate them how to use suggestions and tricks to make their least liked bodily attributes search much better.”


The spot was accompanied by the launch of fightfattalk.com, which tracks how a lot of unfavorable comments are being said about excess weight towards individuals tweeting good body picture ideas using the #fightfattalk hashtag.


Special K versus Cereal Sector, Purchase Consideration November 2013 to present


This publish was written by Ted Marzilli. He is senior vice president and managing director of BrandIndex.


Image: Getty



Younger Women React to Tyra Banking institutions Fighting "Fat Talk" for Specific K